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Warming UP: Daytona arms and limited edition custom Faders
To warm up for spring we've released an our all new DAYTONA arm series, featuring a super fast lined gradient print. We hand paint the Faders ourselves with a combat proven firearm paint, and the a...
The Secret Body Building Trick the Gov't Doesn't want YOU to know!!!!!!!!!!
The Secret Body Building Trick the Gov't Doesn't want YOU to know!!!!!!!!!! Party Shades lifestyle resurrection now available! Don't sleep!! Operators are standing by online - Only one easy paymen...
The American Dream: The Mint 400
The Mint400 is the largest, most prestigious off-road race in American history. It is a pure unadulterated pedal-to-the-metal death match of your vehicle vs. the roughest 400 miles the west has to...
Pre-Order the all new Regulator
The Regulator marks our 3rd and most anticipated frame yet. This in-house designed pair of sunglasses features a squared up shape, a substantially thick design, and sharp radius edges, which make ...
The launch of Heat Wave Visual.
We've got some big news concerning Party Shades and how the brand is going to be progressing into 2014 and beyond. Over the last 2 years since we started this company we've learned a lot, dealt ...
The Kind folks at http://www.squareup.com (makers of the mobile Credit Card processing device & AP) gave us a little profile when we did the 2013 Treasure Island Music Fest. (We were still Part...
