california

Featured: Harley Davidson

It's not every day your vehicle of choice gets featured by the manufacture who made it - A manufacture who is the cream of the crop when it comes to their class, and holds a 113 year legacy for ma...

All Gold EVERYTHING: Intoducing the Highly Visual™ "Gold Rush" Dyna

All Gold Everything: Introducing the "Gold Rush" Dyna by Heat Wave Visual. This 2007 Harley Davidson Street Bob features all your pavement pounding, street slaying upgrades, but what sets it apa...

Heat Wave Summer Refresh Instagram contest brought to you in part by VitaCoCo

️ It's official - Summer is here and that means it's time to get your eyewear game on point. We've partnered up with VitaCoco to give 5 of you a shot to win a free pair of custom Heat Wave Visua...

@str8up_rogerdood going viral - The good kind

Maybe you've already seen this video spread across the web and even onto your TV at home. Our dude, the dood AKA ROGER DOOD has had a little video go viral (the good kind) over the past few days ...

Beards and Barbells X Heat Wave Visual

We recently teamed up with our long time friend Todd Wise with Beards and Barbells who is an inspiration when it comes to getting out there and making it happen. Todd shows us that no matter where ...

PHOTO CONTEST!

YO! PARTY SHADES PHOTO CONTEST:  Here's the deal - take a photo of you or your homies cutting it up, getting loose and living lavish wearing some Party Shades sunglasses. Like our Facebook page and...