california

We're OUTATIME! Hover Board inspired custom sunglasses

Roads? Where we're going we don't need roads... Outatime customs: Time Travel, flying cars, gigawatts, self lacing shoes and the ultimate dream for any kid of the 80's: Hover boards. Back To The Fu...

Steel Gray now available for Cruiser and Regulator frames

After the successful release of Steel Gray color for the SuperCat earlier this year we've decided to roll the popular color way out for the rest of our frames. So without further ado, Cruiser and R...

Granite Regulators & Cruisers available now.

Adding to our ever growing list of new stuff and colors we're proud to release the Cruiser and Regulator in our luxurious monochrome granite colorway. A rock solid pick for anyone looking for somet...

Heat Wave Visual Summer 2015 clothing

We're turning up the heat over here this summer with a whole new line of HIGHLY VISUAL clothing to keep you up to speed. American Machine tee Regulators Tee Regulators Tank Top ...

Introducing Hi-VIS Yellow lenses

Adding to our line of Tuff-Tec lenses comes the Hi-VIS yellow lens pack - This yellow tint increases contrast, in low light situations which in turn reduces fatigue on the eyes. This makes for a gr...

Heat Wave Visual Crimson Crocodile

Stepping out in Croc call me Dundee - All new red crocodile print arms on our classic frames, loaded with your choice of lenses. (REGULATORS SHOWN) These HIGHLY VISUAL sunglasses feature a tried an...